Loro Piana’s Luxurious Pecora Nera® Wool

Loro Piana highlights Pecora Nera® wool, a rare and naturally dark-toned fibre renowned for its unique beauty.

Sourced from Fiona Gardner’s farm in New Zealand, this exceptional wool is the result of a longstanding partnership between Loro Piana and the pioneering sheep breeder. Since the early 2000s, their collaboration has focused on enhancing the quality and richness of the fiber’s natural hues.

Credit: Loro Piana

Since 2003, Loro Piana has been the exclusive purchaser of the Gardner family’s dark wool, strengthening a relationship built on trust and expert craftsmanship. Each batch presents a distinct range of natural tones, requiring exceptional skill to transform into luxurious fabrics.

Credit: Loro Piana

This season, Loro Piana introduces an innovative three-ply yarn, with each strand in a different natural shade, creating a striking three-dimensional effect.

Furthering its commitment to transparency and innovation, Loro Piana has implemented full traceability for Pecora Nera® wool as of January 2025. In collaboration with the Aura Blockchain Consortium, garments from the Spring-Summer 2025 collection will include a digital certificate, allowing customers to track the wool’s journey from farm to finished product via a QR code.

Credit: Loro Piana

This initiative reflects Loro Piana’s dedication to sustainability, craftsmanship, and forward-thinking innovation while preserving its legacy of artisanal excellence.