Rolex Presents Imagination in Movement

Rolex presents its 2025 collection, Imagination in Movement, featuring innovative designs, cutting-edge materials, and exceptional craftsmanship.

Rolex Presents Imagination in Movement
Rolex Presents Imagination in Movement

Rolex has once again pushed the boundaries of horology, unveiling a collection of timepieces that seamlessly blend tradition with pioneering technology.

With an unwavering commitment to innovation, Rolex’s latest releases showcase the brand’s dedication to excellence, redefining watchmaking standards and setting the tone for the future.

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Credit: Rolex

The all-new Oyster Perpetual Land-Dweller embodies contemporary sophistication with a design that flows effortlessly from case to bracelet. Designed for modern trailblazers, this timepiece features the revolutionary calibre 7135—a technical marvel that boasts 32 patents, 18 exclusive to this watch.

The Dynapulse escapement, a standout feature, revolutionises energy efficiency and shock resistance while maintaining precision. With a high-frequency 5 Hz oscillator crafted from cutting-edge materials, the Land-Dweller ensures unwavering accuracy in all conditions.

Rolex Oyster Perpetual Land-Dweller
Oyster Perpetual Land-Dweller, Credit: Rolex

Its distinctive honeycomb dial, available in a variety of finishes, enhances both readability and elegance.

(Left to right) LAND-DWELLER 40 White Rolesor version, LAND-DWELLER 36 18 ct Everose gold, LAND-DWELLER 40 950 platinum, Credit: Rolex
(Left to right) LAND-DWELLER 40 White Rolesor version, LAND-DWELLER 36 18 ct Everose gold, LAND-DWELLER 40 950 platinum, Credit: Rolex

In a groundbreaking move, Rolex introduces its first-ever ceramic dial on the Oyster Perpetual GMT-Master II. This 18 ct white gold edition marries the dial with a matching Cerachrom bezel insert, both in a striking green hue, epitomising the brand’s mastery of high-tech materials.

With its second-time-zone function, the GMT-Master II continues to be the ultimate companion for global travellers.

Rolex Oyster Perpetual GMT-Master II, 18 ct white gold
Oyster Perpetual GMT-Master II, 18 ct white gold, Credit: Rolex

Additionally, a new Everose gold version featuring a striking tiger iron dial adds depth and warmth, enhancing the watch’s distinctive character.

Close-up of the Rolex iron tiger dial, Oyster Perpetual GMT-Master II, 18 ct Everose gold
Close-up of the iron tiger dial, Oyster Perpetual GMT-Master II, 18 ct Everose gold, Credit: Rolex

Bringing fresh energy to its classic designs, Rolex has unveiled the Oyster Perpetual in an array of refined pastel hues. From lavender and sandy beige to a vibrant pistachio green, these dials exude understated elegance.

Accompanied by a subtly reworked case and a redesigned Oysterclasp, the new Oyster Perpetual is a testament to the enduring charm of Rolex’s minimalist design philosophy.

Bridging vintage aesthetics with modern craftsmanship, the Perpetual 1908 now features the exquisite Settimo bracelet, a shimmering seven-link structure designed for ultimate comfort and sophistication.

Entirely crafted in 18 ct yellow gold, this bracelet pays homage to classic jewellery-inspired timepieces while offering the durability and refinement expected of a Rolex.

For the first time, Rolex introduces a red ombré dial on the Datejust 31, a dazzling transition from fiery centre to deep outer edge, reminiscent of a sunset’s final glow. Enhanced by a diamond-set bezel and luminescent hour markers, this timepiece is an exquisite fusion of artistry and craftsmanship.

Rolex Oyster Perpetual Datejust 31, 18 ct yellow gold
Oyster Perpetual Datejust 31, 18 ct yellow gold, Credit: Rolex

Rolex elevates the Cosmograph Daytona with a captivating turquoise blue lacquer dial, accentuated by bright black counters. Housed in an 18 ct yellow gold case, this version is paired with an Oysterflex bracelet, merging sportiness with refined luxury.

The harmonious blend of materials and colours makes this Daytona a statement of both technical prowess and aesthetic brilliance.

Rolex Oyster Perpetual Cosmograph Daytona, 18 ct yellow gold
Oyster Perpetual Cosmograph Daytona, 18 ct yellow gold, Credit: Rolex

For the first time, Rolex presents the Sky-Dweller with a bright green sunray-finished dial, set within an 18 ct yellow gold case and bracelet. The vibrant dial, complemented by the fluted bezel and Jubilee bracelet, creates a luminous presence that enhances the watch’s already bold design.

This new iteration reinforces the Sky-Dweller’s role as a sophisticated and highly functional timepiece for world travellers.

Close-up of the Rolex bright green dial, Oyster Perpetual Sky-Dweller, 18 ct yellow gold
Close-up of the bright green dial, Oyster Perpetual Sky-Dweller, 18 ct yellow gold, Credit: Rolex

Rolex’s latest releases are statements of bold innovation, timeless design, and technical mastery. With every dial, case, and movement, the brand reaffirms its position as a leader in haute horology, continuously shaping the future of luxury watches.

For collectors and enthusiasts alike, these new timepieces are symbols of vision, excellence, and the relentless pursuit of perfection.


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