Moët & Chandon Returns as the Official Champagne of Formula 1

As Formula 1 embarks on its groundbreaking 10-year Global Partnership with LVMH, the legendary champagne brand Moët & Chandon is proud to return as the Official Champagne of Formula 1, uniting the sport in celebration of every victory.

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Moët & Chandon has been a part of Formula 1's story since its inception in 1950, when passionate fans Paul Chandon-Moet and his cousin, Count Frederic Chandon de Briailles, shared a toast with Juan Manuel Fangio after his French Grand Prix win.

Founded in 1743, Moët & Chandon brings over 280 years of champagne-making expertise and a rich history in motorsport. It has been associated with the triumphs of legendary drivers such as Mika Häkkinen, Niki Lauda, Alain Prost, Michael Schumacher, Ayrton Senna, and Sir Jackie Stewart.

Now, as Formula 1 celebrates its 75th anniversary, the podium's top three drivers and the winning team will raise a glass of Moët & Chandon to honour their success. The brand will also be the title partner of the Formula 1 Moët & Chandon Belgian Grand Prix in 2025.

Stefano Domenicali, President & CEO of Formula 1, shared: "The podium toast is one of the most iconic moments in Formula 1, and we are thrilled to have Moët & Chandon as our Official Champagne once again. This partnership celebrates the history, emotion, and excellence shared between Formula 1 and Moët & Chandon—a perfect blend of performance and refinement, especially during our 75th anniversary year. The return of Moët & Chandon to the podium strengthens our collaboration with LVMH, and we can’t wait to celebrate this remarkable partnership."

Sibylle Scherer, CEO and President of Moët & Chandon, added: "We are both honoured and excited to return as the Official Champagne of Formula 1, continuing a shared legacy of triumph and dedication since the 1950s.

This partnership reflects the incredible teamwork, precision, and pursuit of excellence that define both motorsports and our craft. As we celebrate the unity and shared achievements of drivers, teams, and fans worldwide, Moët & Chandon is proud to continue creating moments of celebration for all who are part of this extraordinary journey."