Barry Keoghan Among the First to Hit the Road in the Jaguar Type 00

Barry Keoghan cruises through Paris in the Jaguar Type 00, turning heads at Fashion Week in the brand’s bold new concept car.

Barry Keoghan Among the First to Hit the Road in the Jaguar Type 00
Credit: Jaguar

For the first time since its launch, the Jaguar Type 00 has been spotted cruising through the streets of Paris, turning heads at Paris Fashion Week. A host of A-list celebrities arrived in style at some of the city’s most glamorous locations, showcasing Jaguar’s bold and distinctive design concept.

Jaguar Type 00, French Ultramarine Finish, Barry Keoghan
Credit: Jaguar

On Sunday, Irish actor Barry Keoghan, best known for Saltburn, was seen arriving at The Peninsula, Paris after attending the Valentino show. The star unloaded his luggage before making his way through the gathered crowds and into the hotel.

The following day, Jamie Dornan, actor, model, and musician, was photographed pulling up in the Type 00 outside the iconic Hôtel Plaza Athénée. He took a moment to greet fans before heading inside to prepare for the Loewe show.

Jaguar Type 00, French Ultramarine Finish, Jamie Dornan
Credit: Jaguar

The Type 00 made its final appearance at Paris Fashion Week when Zoë Saldaña, Oscar-winning star of Avatar and Avengers: Endgame, arrived in the striking vehicle, driven by her husband, Marco Perego-Saldaña. Making a stylish entrance in Yves Saint Laurent, she was one of the many high-profile figures spotted with the car during the event.

Jaguar Type 00, French Ultramarine Finish, Zoë Saldaña and Marco Perego-Saldaña
Credit: Jaguar

The Type 00’s presence at Paris Fashion Week quickly made waves on social media, with crowds gathering to capture their videos of the eye-catching design. Any speculation over whether the car was a mere concept was swiftly dismissed as it glided through the Parisian streets in effortless style. The model provides a glimpse of what’s to come as Jaguar reaffirms its commitment to innovation and the pioneering ‘Copy Nothing’ philosophy first championed by its founder, Sir William Lyons. The vehicle made its global debut at Miami Art Week in December 2024.

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Type 00’s French Ultramarine paintwork takes inspiration from the rich artistic and cultural history of France. This deep blue hue has been synonymous with creativity and prestige since the Renaissance era when it was highly prized for its originality and rarity.

Jaguar Type 00, French Ultramarine Finish
Credit: Jaguar

Jaguar’s materiality team collaborated with in-house paint specialists to perfect this unique French Ultramarine finish. Infused with a bespoke Jaguar pigment and enhanced with metallic elements, the paint delivers a sophisticated satin-like effect that complements the car’s bold and distinctive design.

Jaguar Type 00, French Ultramarine Finish
Credit: Jaguar

Paris is set to become home to a new Jaguar brand store, located in the prestigious Golden Triangle, the heart of the capital’s luxury fashion district in the 8th arrondissement.

Speaking about the concept, Rawdon Glover said:
"Jaguar will come to life in a select number of these exclusive brand stores, located where clients live, work, and play. They allow us to build direct client relationships and offer unique and personalised experiences. These stores will embrace their local cultures, with the Paris location highlighting the city's rich heritage in art and its status as the home of luxury fashion."

With its powerful presence at Paris Fashion Week and its growing footprint in the city’s luxury landscape, Jaguar is reaffirming its position at the forefront of design, innovation, and exclusivity.